Dr. De Mars had this to say about her experiences with corporate employees and what matters to her as far as giving her business to one company or another.
"I travel constantly. I am always in another hotel room, another airport and what Neeleman says is exactly right. There is one airline I will never fly on again because they were mean to my baby. My baby is nine years old now but when she was less than a year old, we were on a flight across the country and the flight attendant said some mean things about her not being quiet and running in the aisle. I have never flown on that airline since, even if they cost less than another airline.
On the other hand, I fly Northwest Airlines whenever I can. A few years ago, my daughter was then six years old, we were on another flight across the country. She kept saying she was hungry and, when I asked the flight attendant, she said they would be by soon with snacks. Well, they sold out of the snacks by the time they got to our seat on the plane and my daughter started crying. The flight attendant went to the back, opened her purse, took her own lunch out of it and gave it to Julia.
Neither of these examples has anything to do with reading, writing or any specific job skills, yet one cost an airline thousands of dollars in business and the other gained thousands of dollars. I see these kinds of examples all of the time. When I check in at a hotel, sometimes the person at the front desk recognizes me and says, 'Hi, Dr. De Mars, we haven't seen you in a while. You're from California, right?' I stay at the Spirit Lake Resort a lot and it is funny but I remember those people, whether they work at the front desk. Interestingly, those same people seem to be there time after time while the people who barely notice the guests when they come in don't seem to stay working there so long."
Think about this. Those same kind of personal skills that keep business at companies encourage the companies to keep those employees on the job.
Vocational Rehabilitation: Services to Get You a Job